Author: Abduolimova, Maftuna Nurulloxon Qizi

Annotation: Today in linguistics there are promising directions and leading sources of the theory of conceptual metaphor based on the principle of family connection (similarity), as well as on its basis formed a complex scientific prototype of a cognitive approach to research.

Keywords: cognitive theory of metaphor, theory of conceptual metaphor, metaphorical modeling, hypothesis of invariance, metaphorical some consequences, conceptual integration, critical analysis of metaphor, cognitive discursive analysis of metaphor