Author: Ergasheva, Bahridil G‘olibjonovna
Annotation: The content, history of advertising, the role of advertising in different historical periods and societies, the historical role of advertising in the processes of globalization were analyzed based on ethnographic materials, social survey, observation, and interview methods.
Keywords: Advertising, producer, consumer, society, culture, spirituality, television, newspaper, magazine, pyramid of needs.
Pages in journal: 793 - 799
Kadirov Muhammadjon