Author: Bekmurodova, Laylo

Annotation: The processes of integration and globalization, which are active under the influence of new information technologies, lead to the emergence of new trends in hotel demand, which are determined by changes in customer psychology. In this regard, the main focus around the world is on filling the hotel with unique content. The increase of quality of services of main direction of hotel development ,train hotel staff according to the international level and create conditions for the development of the hotel industry in the future. Taking into account the fact that tourism is gradually becoming a strategic branch of the country's economy, a highly qualified person who ensures the full involvement of the potential of the regions in the field of tourism, the development of the service sector, and the formation of a positive image of the republic as an attractive center of tourism on the Great Silk Road and there is an objective need to train competitive stuffs in the global tourism industry market.

Keywords: tourism, hospitality industry, tourism product, personal training, specialists, students, qualified experience, educational program.

Pages in journal: 266 - 273