Author: Кахорова, Дилафруз Бахтиёровна

Annotation: This article examines the characteristics of Arab culture in the context of intercultural communication. It analyzes the fundamental cultural values of Arab society, norms of behavior, and the specifics of speech etiquette. Particular attention is paid to the verbal and nonverbal aspects of communication, the influence of religious and traditional factors on communication, and the challenges of intercultural interaction between representatives of Arab and other cultures. It also concludes that intercultural competence is essential for effective interaction in the context of globalization.

Keywords: intercultural communication; Arab culture; speech etiquette; cultural values; cultural norms; Arab world; communication; linguistic worldview; intercultural interaction.

Pages in journal: 124 - 128