Author: Таштемирова, З.С.; Сабыр, А.Б.

Annotation: The article discusses the issues of teaching Russian text formation to future PR specialists. The methodology of using the media text as a linguodidactic unit in the process of developing the speech training of journalists is given, and the development of a practical lesson as a consolidation of theoretical material is also given.

Keywords: text, intellectual potential, text formation, formation of information culture, linguistics of the text, F. de Saussure, dichotomy, "language and speech"

Pages in journal: 737 - 742